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Sky introduces Sky Sports+ ahead of huge new EFL rights deal

:Headline: Sky introduces Sky Sports+ ahead of huge new EFL rights deal:
Sky unveils a new service and channel called Sky Sports+ which will house all of the broadcaster's EFL games, tennis matches and Super League games.
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Sky has unveiled a new streaming service and linear channel called Sky Sports+ which will launch ahead of the 2024-25 season.

The new service - available from August - will be home to Sky's coverage of the EFL, which will grow to more than 1,000 games a season and include every EFL Cup game live.

Viewers will also be able to select coverage of matches from over 100 ATP and WTA tour tournaments and watch every single Super League game live.

The new linear Sky Sports+ channel will offer a window into the streaming service, with select events playing out live and showcasing the breadth of content available.

Sky Sports+ will automatically be made available at no extra cost to subscribers of the full Sky Sports package via Sky Q, Sky Glass and Sky Stream, while NOW subscribers and users of the Sky Sports Mobile app will also be able to make full use of the new service.

"Exceptional sport, covered in an innovative and compelling way, has been a big part of our history," said Jonathan Licht, Sky Sports MD. "With the introduction of Sky Sports+, we are now able to offer sport fans more choice and an even better experience when watching the live action, at no extra cost.

"For the first time, we will broadcast every game live from across the EFL on the opening weekend. It's going to be a huge moment for football fans up and down the country and is a fitting way to kick off our ground-breaking new partnership with the EFL. And this is just the beginning; Sky Sports+ unlocks the potential for us to keep evolving and finding new ways to deliver brilliant sport to our customers."

Sky Sports+ will have the capacity to broadcast up to 100 live events simultaneously and viewers will also be able to pause and rewind any of the streams.

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